Serums for a happier scalp

Millennial women on social media know treatments for hair loss and density are a hot topic right now. Your GP should be the first port of call to determine whether there’s a medical reason for shedding and thinning (hormone changes, vitamin deficiency and stress can be the root cause and require prescriptive treatment), but there are also serums with active ingredients that can improve overall scalp health. Cécred Restoring Hair & Edge Drops (£51, cecred.com) has peptides, keratin, biotin, rose and ginger to support thickness; Cair by La Bonne Brosse Fortifying Scalp Serum uses fermented raspberry extract, hyaluronic and lactic acid to gently exfoliate and improve circulation (£74, labonnebrosse.com); and Rhute Density + Repair Scalp Serum (£55, rhutehair.com) has been winning beauty awards for its formula with caffeine, bioactive peptides, stem-cell extracts and niacinamide.